Digital Marketing Side Hustle Strategies That Maximise Dad Time
Contemplate the price you pay for inaction. I help maximise dad time by sharing digital marketing side hustle strategies.
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Rank & Rent In 2025
Local SEO
For most of my life, I followed the script. Work hard, climb the corporate ladder, and trade time for money-all while missing out on the best moments of my kids' lives. I was stuck in a cycle that so many dads find themselves in, spending long days working for someone else's dream while my family time slipped away. But deep ...
2025 SEO Side Hustle Advice
SEO
Hi, I'm Eugene, a father and digital marketing expert who's poured over 20,000 hours into building and ranking websites. I wasn't always in this position-working for myself, doing what I love, and living on my terms. My journey began as a dad who wanted freedom, not just financially, but the freedom that lets you be present for your family while ...
Regrets On 2024
SEO
As a dad, I value nothing more than time with my kids. Watching them grow, sharing laughs, and being there for the little moments-it's what makes life truly meaningful. But as the year 2025 begins, I've been reflecting on how I got here, balancing the work I love with the freedom to be present for my family. My journey into ...
If I Had To Start Over
SEO
As a dad, my goals are simple: I want to provide for my family, do work that inspires me, and spend as much time with my kids as possible. But getting to this point was challenging. If I had to start over, there's only one thing I'd do differently-I would have hired a team sooner and created standard operating procedures ...
How To Start Rank & Rent For Roofers
Local SEO, Rank & Rent
As a father and digital marketing expert, the journey to where I am now could have been smoother sailing. But it was one fueled by determination to break free, do what I love, and build something of my own. Over the years, I've spent countless hours-over 20,000-building websites, running SEO campaigns, and helping businesses grow. It wasn't just about the ...
Side Hustles For Digital Marketers
Digital Marketing Strategy
As a dad, nothing is more important than being present for my family while doing what I love. I've spent over 20,000 hours building and ranking websites, running SEO and SEM campaigns, and helping businesses grow. But for a long time, I felt like something was missing. I was tied to someone else's vision and goals, and it wasn't the ...
Dunning-Kruger Effect
Small Business Tips
As a dad and an entrepreneur, I've always been driven to do what I love while providing for my family. The path to achieving this balance has been challenging; it's been a rollercoaster of highs and lows, learning curves, and moments of enlightenment. Today, I want to share my journey, inspired by the Dunning-Kruger effect, which has profoundly influenced my ...
Sensible Side Hustle For Trades
Digital Marketing Strategy
Hey there, fellow dads. I know what it's like to come home after a gruelling day at work. You're exhausted, your back hurts, and you only want a moment of peace. But instead, you walk into chaos: kids screaming, your wife frustrated, and a never-ending list of things that need your attention. It's enough to make anyone feel trapped. But ...
Forever Side Hustling
Local SEO, SEO, Small Business Tips
Many years ago, I stumbled upon the world of website building. What began as a simple curiosity quickly transformed into a full-fledged business. I developed a system, crafted processes, and built a team. I trained my team to create websites, and they were handling the bulk of the work. This initial venture gave me the confidence to explore other opportunities, ...
Delegate or Die
SEO
As a dad who has spent countless hours building and ranking websites and running SEO and SEM campaigns, I often wish I had discovered the power of delegation sooner. Balancing the demands of my professional life with the responsibilities of fatherhood was a constant challenge. My mentors often said, "Delegate or die," but it took me a while to truly ...
Trades Side Hustles That Work For Me
Digital Marketing Strategy
As a dad who has spent years in the trade industry, I know firsthand how demanding and exhausting the job can be. The long hours, physical strain, and limited family time often left me yearning for a way to break free and spend more time with my kids. So, if I were to start a side hustle to achieve this ...
Turf & Garden Niche Rank + Rent
Digital Marketing Strategy, Rank & Rent, SEO
Hey there! I'm Eugene, a dad who's spent over 20,000 hours building and ranking websites and running SEO and SEM campaigns. Today, I want to share my journey of breaking free from the traditional 9-to-5 grind by exploring the turf installation niche as a side hustle. If you've ever dreamed of doing what you love while still providing for your ...
Fear Of No Change
Digital Marketing Strategy
The fear of what my life would look like if I didn't make a change drove me to pursue what I now call freedom. I was genuinely afraid of scenarios where I wouldn't have time to play with my kids. This fear pushed me to achieve a lifestyle where I work more hours than ever before, yet I feel a ...
Side Hustle Ideas For Tradies
Digital Marketing Strategy
As a dad who's spent countless hours building and ranking websites, running SEO and SEM campaigns, and managing multiple digital marketing agencies, I understand the desire for freedom and the need to find fulfilling and financially rewarding opportunities outside the usual grind. Today, I want to share some sensible side hustle advice specifically tailored for tradies in the trade space. ...
If I were to start over, what side hustle?
Digital Marketing Strategy
If I were to start a side hustle all over again, knowing what I know now, I'd do exactly what I did before, just quicker. Back then, I was a dad working long hours in a cubicle at a call centre, juggling a full-time job and family responsibilities. But I had a burning desire to break free and do what ...
Creating Passion
SEO
As a dad who has spent over 20,000 hours building and ranking websites and running SEO and SEM campaigns, I want to share my journey of finding passion and how you can find yours, too. This isn't about waking up one day with a clear vision of what you love. Instead, it's about creating passion through persistence and dedication. How ...
Dropshipping Side Hustle Reality
Small Business Tips
Hey there, fellow entrepreneurs and side hustle enthusiasts! Today, I want to share my journey and insights on how dropshipping can be a game-changer for those looking to break free from the conventional 9-to-5 grind. As a dad who's managed to carve out a path to financial freedom through dropshipping, I hope my story can inspire you to pursue what ...
Police Office Side Hustle Advice
Lead Generation
Hey there. I'm Eugene, a father who has spent years building and ranking websites and running SEO and SEM campaigns. More importantly, I'm someone who once felt the need to break free and pursue what I love, creating a life where I can spend more time with my kids and control my schedule. Today, I want to share some side ...
It Won’t Be Easy
Digital Marketing Strategy
As a dad, I've always wanted to be there for my kids - to take them to after-school activities, pick them up from school, and spend quality time with them. However, my high-paying job felt like it owned my soul, leaving me with little to no time for my family. One day, I realized I needed to make a change. ...
Ranking my own websites
Ranking website, SEO
I love this time of year. With many of my clients on holiday, I get to work on some focused projects and wrap up the year. Right now, I'm deep into building two Shopify websites and creating landing pages for a few wedding clients. January is the busiest month for the wedding, so setting up effective Google Ad landing pages ...
Founder-led media & sharing your work
Digital Marketing Strategy
Hey there, I'm Eugene. As a dad who's spent countless hours building and ranking websites and running SEO and SEM campaigns, I know the ins and outs of digital marketing. Today, I want to talk about something that's been on my mind for years: founder-led media creation. It's a game-changer, and I'm here to tell you why. The Journey of ...
Why I build my own websites
Digital Marketing Strategy, Local SEO, SEO
Hey there. I'm Eugene, a dad who has spent over 20,000 hours building and ranking websites and running SEO and SEM campaigns. I've always had a passion for digital marketing; over the years, I've turned that passion into a successful career. Today, I want to share my journey with you and how I broke free and pursued what I truly ...
Fencing Contractor SEO First Lead
Local SEO, Rank & Rent, Website Design & Development
As a dad who has broken free from the traditional 9-to-5 grind, I find immense joy and fulfilment in building and ranking websites. This journey is about financial success, pursuing what I love, and achieving freedom. Recently, I hit a significant milestone that underscores the excitement and potential of this path. The First Lead Excitement We just got our first ...
Bought A New Domain To Rank In The Graffiti Removal Space
SEO
As a dad who loves digital marketing, I find it thrilling to pick up a new domain in a fresh space, dive into analysis, and do keyword research. Even though this isn't completely new territory for me, focusing on the specific keyword "graffiti removal" is something I've never pursued. I have several sites in the trade space, especially in pressure ...
Rank + Rent SEO Model
Rank & Rent
For over ten years, I've been on a mission to build and rank websites, mostly exact match domains. These are sites that directly match high-search keywords like "tree removal," "home builder," "pest control Melbourne," and more. It's been a journey filled with challenges and triumphs, but it's something I love and something that has given me the freedom to be ...
Why I Rank & Rent Websites
Rank & Rent, SEO
I fell into the rank and rent model by accident many years ago. I wasn't researching ways to make money online; I loved building websites. But then came the inevitable question: "I have this website. What now? Why is it not showing up?" Many of us encounter this question. Determined to find answers, I dove into learning how Google makes ...
3 New SEO Domains To Rank & Get Leads
Digital Marketing Strategy, SEO
I'm Eugene, a dad who's spent over 20,000 hours building and ranking websites, running SEO and SEM campaigns, and operating multiple digital marketing agencies. Today, I want to share my journey of breaking free from the conventional grind to pursue what I love: turning domains into profitable assets through SEO and strategic digital marketing. Embracing the Shiny Ball Syndrome As ...
Concrete Local SEO & Google Ad Leads To Give Away
Digital Marketing Strategy, Google Ads, SEO
Hey there. I'm Eugene, a dedicated dad and digital marketing enthusiast who has spent over 20,000 hours building and ranking websites and running SEO and SEM campaigns. Recently, I had an eye-opening experience that reminded me of why I ventured into this field in the first place: to do what I love and enjoy the freedom that comes with it. ...
The Perfect Morning Routine For Productivity
Lead Generation
After many years, I've finally nailed it. I've discovered the most productive morning routine. Forget ice baths, saunas, deconstructed lemon juice, or elaborate morning rituals. If you want a productive start to your day, sit down and start working. The Early Bird Advantage On Fridays, my wife wakes up at 4:30 AM. Not wanting her to have a more productive ...
Foundational Brand Media Creation
Digital Marketing Strategy
As a dad who decided to break free from the conventional path and pursue what I love, I've learned much about building and maintaining a successful digital marketing business. Having spent over 20,000 hours building and ranking websites and running SEO and SEM campaigns, I've discovered the crucial role that authentic branding plays in achieving long-term success. Recently, I had ...
SEO Tools I Use Daily
Digital Marketing Strategy, SEO
As a dad who has spent over 20,000 hours building and ranking websites, running SEO and SEM campaigns, and managing multiple digital marketing agencies, I've realized that pursuing what you love can truly set you free. Today, I want to share my journey, the tools essential to my success, and insights that underscore the importance of using the right tools ...
Women’s Bags Ecom SEO Advice for Startup
Digital Marketing Strategy, Local SEO, Small Business Tips
As a dad who's spent over 20,000 hours building and ranking websites, running SEO and SEM campaigns, and managing digital marketing for various clients, I recently had a moment of clarity. A family friend called me, excited to start a business selling bags and needed help building a website and ranking it on Google. This conversation struck a chord with ...
Facebook Ads & Side Hustle Ideas
Facebook & Instagram Ads
As a dad, my life has been a whirlwind of responsibilities and joys. But amid the chaos, I always yearned to break free and do what I love. This journey has taken me through over 20,000 hours of building and ranking websites, running SEO and SEM campaigns, and diving deep into digital marketing. Today, I want to share a part ...
Example of SOP For Video Creation
Digital Marketing Strategy, Video Creation
As a dad who's spent over 20,000 hours building and ranking websites and running SEO and SEM campaigns, I've learned the art of balancing work and life. My name is Eugene, and today, I want to share my journey of breaking free from the conventional 9-to-5 grind to pursue what I love while managing the chaos of fatherhood. Finding Time ...
Start-up Sauna Advice For Product & Shopify
Small Business Tips
As a dad who spent years in the grind of a 9-5 job, I longed for something more that truly ignited my passion. This desire led me to many enlightening conversations, especially during my regular sauna sessions at the local gym. In these steamy environments, I often engage in discussions about side hustles, entrepreneurship, and innovative business ideas. One recurring ...